New on BuzzFeed
Polar Bears Falling From The Sky Advert Polar Bears Falling From The Sky Advert
This is a terrifying new commercial for climate change that uses bloodied polar bears falling from the sky to their deaths.
Joseph Gordon-Levitt's SNL Monologue Joseph Gordon-Levitt's SNL Monologue
Up front: if you're not into charming actors or performance-enhanced show tunes, this is probably not the video for you.
Goodnight Keith Moon Goodnight Keith Moon
Your favorite childhood book takes a turn for the sinister when eccentric The Who drummer Keith Moon shows up.
Inside Horrorcore! Inside Horrorcore!
Who's worse, the painfully earnest, clownfaced Juggaloes 4 Life, or the out-of-touch old men from the news who completely fail to understand them?
Empty L.A. (Creepy Cool) Empty L.A. (Creepy Cool)
Matt Logue's "Empty Los Angeles" photography book shows the effect of L.A. being completely people-less. The click through is worth it.
Tactful Note for an Inconsiderate Laundromat Patron Tactful Note for an Inconsiderate Laundromat Patron
This adorable yet passive-aggressive note expresses the ever-so-slight annoyance of having to move someone's clothes to the dryer for them.
Vampire Intervention Vampire Intervention
Skyler Stone invites some Twilight super-fans to an exclusive premiere of New Moon, but instead gives them a last minute lesson on what is and what isn't a vampire.
Crowd Boos Sarah Palin At Book Signing Crowd Boos Sarah Palin At Book Signing
This video is just of a crowd outside a Border's in Noblesville, Indiana, shouting "Sign our books!" as Palin's enormous tour bus idles.
BuzzFeed for your site—coming soon!

Jonah Peretti Biography

Jonah Peretti has spent the last six years creating viral hits, tracking online social behavior, and building technology to amplify buzz. He has been called a "viral marketing hotdog" by the New York Times, "the poster boy of guerilla media" by AlterNet, and was selected by Men's Vogue as one of 13 American Visionaries. Peretti is currently developing a new platform called BuzzFeed designed to help good things win the online popularity contest.

Peretti co-founded HuffingtonPost.com and has consulted for Sony Pictures, Proctor & Gamble, and other leading brands. Peretti's viral media experiments include the Nike sweatshop email, BlackPeopleLoveUs.com, the New York City Rejection Line, and FundRace.org. These projects started small but spread through word-of-mouth to millions, illustrating the practical application of 6-degrees of separation and tipping points.

Peretti is a graduate of the MIT Media Lab and has taught at NYU and the Parsons School of Design. His work has been covered by Time, the Economist, and Fortune and he has appeared as a guest on the Today Show, Good Morning America, and CNN. His most recent publication, "Viral Marketing for the Real World," is in the May 2007 issue of Harvard Business Review.